Designer Edition: The story behind the Wild at Heart Collection

Designer Edition: The story behind the Wild at Heart Collection

At first glance, the Into the Wild collection might seem like it’s just a playful nod to animal print and a bit of bling — but it’s much more than that. This collection is an unapologetic celebration of individuality and confidence. It’s an ode to everything we love at Saint&Summer: leopard print, sparkle, texture, and that slight wink of rebellion. Yes, it’s sequins, it’s fur, and it’s leopard — but it’s also gutsy, glam, and grounded in a certain kind of Mzansi flair.

If the Powerpuff Girls are made of sugar, spice and all things nice, then the Saint&Summer girl is made of sass, sparkle, and soul. She’s not afraid to be noticed. She dresses like she means it. She’s comfortable in chaos, confident in colour, and effortlessly cool when she’s clashing textures. She’s the kind of girl who wears faux fur in summer because, well… why not? She’s the girl who’ll throw on a studded suede bag with her gym kit or mix a slip dress with sneakers just because it feels right.

Heavily inspired by runway trends and international colour forecasts for 2025 and 2026, Into the Wild leans into rich, opulent tones — think the deep warmth of molten browns, toffee, and rich chocolate — captured across a range of our newest silhouettes. These earthy hues are offset with striking details: oversized gold studs, playfully feminine bows, high-gloss finishes, and unexpected trims. The collection plays with contrast: masculine vs. feminine, soft vs. structured, bold vs. playful. We like to say it’s a bit like mixing your boyfriend’s rugby jersey with your favourite glitter heels — and somehow making it fashion.

You’ll see this contrast in pieces like our chcocolate anani slouch tote, reimagined with metallic studs or the Kori bow mules with an OTT bow and bedazzled heel. Then there’s the sports-inspired element — a Saint&Summer twist on traditional streetwear, where bold varsity numbers and stripe accents give our accessories that off-duty model kind of edge. One of our personal favourites? The Lyra tracksuit that says “I work out… but I also party.” You know the one.

But beneath the surface — beyond the sparkle and studs — this collection taps into something more meaningful. Deep down, Into the Wild is a love letter to what Saint&Summer has always been about: expressing your wild, playful, fashion-loving self without compromise. It’s not trend-chasing. It’s not trying too hard. It’s about owning your version of bold.

We always say leopard print is our neutral. It’s the starting point, the foundation, the heartbeat of the brand. You’ll see it reimagined here in new tones, in unexpected placements. It’s not just a print — it’s an attitude. Add to that our signature glitzy touches, our love for comfort-meets-cool design, and that wink of humour, and you get a collection that feels both fresh and fiercely Saint&Summer.

The wild is in our DNA. It’s in the way we mix fabrics. It’s in the way we name our pieces. It’s in our customers, too — women who like to stand out without saying a word. Women who dress for joy. Women who don’t follow the rules, especially when it comes to fashion.

Into the Wild isn’t just a collection — it’s a mood. A moment. A celebration of all things bold, playful and just a little bit unexpected. Welcome to OUR wild side!

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